A service area is a specific neighbourhood, town or radii that is served by go-to client business models. Certain local business listings permit business owners to cite multiple cities in the surrounding area or encompass a radius of service.
Service Area Businesses (also known as SABs) are businesses that move around to offer their services at the customer’s location. Adding a service area business to Map Maker entails adding the business at the location where it physically exists.
Some best practices:
- Don’t use a P.O. Box since it isn’t a physical address of the business.
- Only add one listing for each location.
- Always add listings to locations where the business physically exists.
- Omit information in the address field that isn’t directly used for the physical location (e.g. keywords, URL’s)
I have been working with local businesses as a Local SEO specialist since 2010 and as a Google My Business Product Expert (formerly called Top Contributor) since 2016. I write about GMB suitable for most folks, business owners included.
When not working for clients, I volunteer with the local businesswomen’s network, volunteers on Google’s forum, and the Local Search forum.
Away from the keyboard I’m a very busy mother with two boys, nine chickens, two cows, three sheep, a cockatiel and a stupidly happy dog.