An aggregator is a company used by local search directories to maintain and supply their business database. The most important U.S. aggregators are Acxiom, Factual, Infogroup, and Localeze. These companies gather data about businesses from both offline and online sources including phone bills, business registration records, chamber of commerce membership rosters, and many other sources. An aggregator is also known as a “data aggregator” or “data provider.”
I have been working with local businesses as a Local SEO specialist since 2010 and as a Google My Business Product Expert (formerly called Top Contributor) since 2016. I write about GMB suitable for most folks, business owners included.
When not working for clients, I volunteer with the local businesswomen’s network, volunteers on Google’s forum, and the Local Search forum.
Away from the keyboard I’m a very busy mother with two boys, nine chickens, two cows, three sheep, a cockatiel and a stupidly happy dog.
Read more about me on the “about” page!