Pinterest is popular invite-only site where users can collect and digitally “pin” their interests online. In the US, many users are women, aged 35 to 44 years old, who share crafts, hobbies, design and fashion ideas. In the UK, most Pinterest users are men, aged of 25 to 34 with a yearly income of $150,000 or more. Their interests include venture capital, SEO and blogging. However, the UK only has 200,000 users versus 12 million users in the US.
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