25 April, 2017

What are the Best Review Sites for
Reviews from the Web

How to get the most exposure for your online reviews

Last update: 28 September 2017

third party reviews in knowledge panel
When you’re evaluating which online review sites to include in your reputation strategy, it makes sense to go for those that will give you the best “mileage”.  Google provides a section in the knowledge panel titled “Reviews from the web“.  Once you start looking, you’ll soon realise there are a squillion customer review sites on the web, each one claiming they are the site you should direct customers to. Some have big names, others are quiet achievers. Some open themselves to being for any and every business, others claim their stake in specific industries.

So how do you choose?

One of the tips I give business owners is to look in Google’s Knowledge Panel.  In it, you’ll occasionally see not only Google’s reviews, but third party sites as well.  And for those of you with a good memory – yes, Google had this years ago then dropped it and now they’re baaaaack!  And while not perfect, they’re far, far better than they used to be.

How to find key review sites

Well, you could do what I did with my team, and spend hours scouring the web looking up different businesses in different categories.

Or, you could use the reference tables below…

Some of the sites are available to businesses world-wide, but I haven’t spotted them in the knowledge panel in all countries. So by all means if you’re looking to build out your citations consider these. However, if you’re wanting to get the most mileage out of your reviews, then stick with ones that are either global or listed for your country or region.

citation locationsNot all sites listed under a country are exclusive to that country, we just haven’t yet found a review score for that site in other countries.

There are cases (like BeerAdvocate for example), where a site does have ratings for places around the world.  If your customers are likely to check that app for ratings or reviews, then it’s worth including in your review sites list, even if it doesn’t show review scores in the Knowledge Panel in your country.

You can encourage Google to make the connection and possibly add these sites in two ways:

  1. Use the “same as” property markup
  2. Link to these sites from your website – for example “see our reviews on


Please note many of the sites listed are paid services for businesses to manage the listing. So if your business has a listing with reviews and that site is popular, it may be a good investment. Many times your business can appear in sites without your knowledge. This can be because a customer has added your business, or because the review platform owners picked up your business information freely on the web, and added it to their site. No permission is required.

Be diligent with the paid reviews platform/services. Some of the sites claim ownership over the reviews left for your business, and do not allow you to use “their” reviews in your marketing. Many of them also do not allow you to download the reviews when you leave their service.

There are two notable “big players” in the online review space you won’t see listed as destination sites – Yelp and TripAdvisor.  Both of those sites stop Google from showing “their” ratings and reviews.  TripAdvisor should certainly be on the list for any travel / experience / tourism businesses.

Yelp should be on your list for almost any business (several sites pay to show Yelp’s reviews on their pages). And for some reason Eat24 (takeaway/home delivery) which is part of Yelp, does show occasionally. 

And finally – listings which have “any” listed as the industry does not necessarily mean adult, firearm or substance businesses are accepted. Check the site terms & conditions.

Countries in this study (so far)

Want more? Pop a comment below of which country you’re after and we’ll look it up!

GlobeGlobal or Multiple Countries

Tip:  While these sites may be available in all countries, whether reviews show in the Knowledge Panel or not is up to Google.

Own websiteGlobalAnyHow to put Rich Snippets for Reviews on Your Website
123pages (.fr, .ch, .at, .es)EuropeMostmay be more sites undiscovered
BeanhunterGlobalCoffee Shopsnot seen in US but does list US shops. Spotted in Australia, New Zealand, UK
Bimmershops2 countriesBMW repair shopsSpotted in US & Canada
FacebookMost countriesAny Countries where Facebook is banned/censored
Foursquare19 CountriesAnyFoursquare Countries (scroll to bottom of page)
Gay CitiesMultiple CountriesLGBT community friendlyList of cities around the world
Groupon28 CountriesMostGroupon Countries list
Houzz15 CountriesRelated to housing or a homeCountries selection at bottom of screen
LeaflyMultiple CountriesCannabis & related products
Nearby Now4 CountriesAny Spotted in US & UK, but lists Australia, Canada, UK, USA
mylocalsalonMultiple CountriesSalons and SpasRun by Shortcuts Software.
Each country has with different domain. eg UK version is …, US is ….com, etc
OpenTable20+ CountriesRestaurants & reservations
Proven ExpertUSA, UK, GermanyAnyPaid Review Management Service
RateABiz2 CountriesAnyCanada & USA.  Claims reviews are verified.
Restaurant GuruGlobalRestaurantsPulls reviews from Yelp, Tripadvisor, Foursquare, Google and Facebook plus its own
The Knot2 CountriesWeddings & relatedCanada & USA (for suppliers). Weddings can list from seemingly anywhere.
Treatwell11 countriesBeautyUnited Kingdom, Netherlands, Germany, Belgium, France, Austria, Spain, Ireland, Italy, Switzerland, Latvia.  Each country has its own domain (eg
WeddingWireMultiple CountriesAnything wedding related
weedmapsMultiple CountriesCannabis dispensaries, doctors and related products
WHTopWeb HostingHave only spotted in KP in Australia, yet takes listings for companies around the world
Vagaro4 CountriesBeauty, Fitness, Some alternative health, Pet groomingAustralia, Canada, UK, USA
Vaniday5 CountriesBeauty and wellness Australia, Brazil, Italy, Singapore, UAE
Zomato23 CountriesRestaurantsZomato Countries

↑ back to countries

AustraliaAustralia Reviews from the web

Aged Care ReviewsAged Care
AutoGuruAutomotive Repair
A2Z TradiesTrades.  Aimed at Brisbane & Gold Coast. Accepts listings nationally. Pay to manage.
Farm Jobsjob marketplace
Happiest HourFood, Beer & Drinks
ProductReviewAny. Paid to manage.
RateMyAgentReal Estate agencies and agents
True LocalAny
UntappdBeer, bars, breweries
WeTeachMeLive classes
Yellow PagesAny.  You can list your business free, pay to manage.

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CanadaCanadian Reviews from the web

BeerAdvocateBeer, Microbreweries & Breweries
BlogTOToronto businesses
ChickadvisorTargeted at women, products and local places including beauty, shopping, restaurants, wellness. Has a brother site “XY Stuff” aimed at men – have not spotted reviews in the knowledge panel for that site
HomeStarsHome improvement contractors & service professionals
RestoMontrealRestaurants in Montreal (site is in French)
SkipTheDishesFood delivery & takeaway

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FranceFrench Reviews from the web

HERE mapsConfusing, as reviews shown are actually on TripAdvisor, not maps.
L’InternauteSite covers a wide range of topics. Restaurants spotted in Knowledge Panel, but also has hotel reviews.
Mariages.netWeddings & related
Pages JaunesAny
ZankyouWeddings & related

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Germany review sitesGermany Reviews from the web

Auto PlenumAutomotive
Auto Scout 24Automotive
DoctenaDoctors & Dentists
HochzeitsplazaWeddings & related
MeinestadtAnyIncorporates multiple city specific review sub-sites incl:,
Also related to 11880
MobileAuto Dealers
SanegoDoctors & Dentists
YourRateAnyPaid Review Service


Smokers GuideCannabis & hash & other mind-altering products, coffee shops, pubs, hotels, etc.

New ZealandNew Zealand Reviews from the web

AANew Zealand Automobile Association. Things related to cars, trips, driving, etc.
Happy CampingCampgrounds, Holiday parks
Rankers NZCamping, Rental car companies, Attractions
YellowPages® NZAny

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SingaporeSingapore Reviews from the web

HungryGoWhereFood and Restaurants

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United Kingdom Reviews from the web

5pmRestaurants, Health and beauty salons, Hotels
allAgentsPrimarily Real Estate
GetAgentReal Estate agents
iWantGreatCareHealth Care
Trusted TradersTrades and Home Services
Site JabberAny
WhatClinicDoctors, dentists, beauty and cosmetic surgery, physiotherapy, fertility, holistics and more
Who Can Fix My CarAuto repairs

USA Review Sites
↑ back to countries

USA Reviews from the web

Customer LobbyPaid Reviews Platform/Service
DemandforcePaid Reviews Platform/Service
Find Me Gluten FreeFood – Gluten Free friendly places to eat
FixrPrimarily home renovation services, does allow for other service industries
GrubHubOnline and mobile food ordering
Guild QualityBuilding Industry
HealthgradesInfo about physicians, hospitals and health care providers
HomeAdvisorHome Improvement Contractors
KudzuHome Services, Automotive, Health
Lawyers.comLawyers, of course
Listen360Health & Fitness, Franchise / multi-location, Services
This is a paid service for customer feedback
MyReputationSuspect this is an installation of a paid review management service. The site shows no ability to contact anyone other than the business being listed. Pages on the site are only business listings.
LocalityInitially around health, fitness & beauty, now services many industries. check the site for the specific industries. Pulls reviews from Yelp.
MyTimeServices many industries. check the site for the specific industries. Pulls reviews from Yelp.
Recreation.govTrip planning, information sharing and reservations using federal agencies for information sources
ReviewBuzzPaid Reviews Platform/Service
RoadTrippersTrip planner
SILiveStaten Island Biz Directory
SpaFinderHealth, fitness and beauty
TravelPodHospitality, travel (not accepting new listings)
Yellow Pages
ZillowReal Estate – agents, lender, brokers, property management, builder, home improvement products & services

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You may be wondering why I didn’t include sites such as Angie’s List, BBB, Epinions, and so on.  These  are good sites to list your business, and they do provide online reviews.  However Google doesn’t seem to display reviews from these sites in the Knowledge panel, so they’re excluded from this article.

WebpageFX did a nice list of 20 of those kinds of sites.  A few of theirs cross over with this list.

If you find more out there I haven’t yet catalogued, or have a country to add, feel free to add it to the comments below. I’ll keep updating this list periodically.
I’ll probably even make your comment a follow link 😉